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JUL 16, 2025 | Dynamic content for email using variables

Alex Pribula
Alex Pribula
  • Updated

This release includes the following improvements.

Release 20250716

variables.png

Variables for Outbound Email

Variables let you decouple conditional or template logic from email design, without jumping into the email builder or writing script. Learn about variables here

You can define variables—like links, button text, or conditional content—in outbound email nodes.

  • Three variable types:
    • Set value: Use this for static or merged content.
    • True or false: Outputs based on conditions.
    • Lookup: Map field values to specific outputs.
  • Reference variables anywhere in your email design—in the drag and drop builder or HTML mode.
  • Use variables for branding, CTAs, disclaimers, and dynamic links.
  • Supports conditional content using #if helpers and True or false variables. Read more about merge field helpers here